Customer questions, concerns and objections are a natural part of the selling process. If your customer isn’t engaging you at this level, then chances are they’re not a serious buyer. The feedback also provides valuable insight into the customer’s interest level, how far along they are in narrowing their search and finally, how close they are to making a purchase decision.
We know now that customer loyalty is the most important factor in building and maintaining a business. Let’s talk a little about those who are responsible for customer relations and communications; your customer service employees. Those in the customer service position find their work both rewarding and challenging at times and it is important to keep them motivated to do well through it all. Happy employees are much more willing to strive do well at their job than those who don’t feel adequate or feel underappreciated.
There are a number of studies that have shown that having a little fun or entertainment on the job can help boost or recharge the batteries of those who spend so many hours per week together. Personal experience for many of us can attest to this. When there is something fun to look forward to, or good memories to look back on in the workplace, it raises the energy among the workers.
Loyalty and excitement in the workplace can be a difficult aura to manage, from both sides of the fence. Employees can find themselves frustrated and undervalued or the employer can see a lack of work or energy on the side of employees. Workplace morale can heavily effect productivity and for that it is important to keep staff energy, excitement and loyalty at its best.
The success of any dealership depends on two factors, the level of customer satisfaction and the degree of effort put into marketing. Social media marketing is a relatively recent trend that seems to be catching on pretty fast. Social media marketing capitalizes on the human desire to network and connect with other people, build new friendships, and exchange experiences. This article is aimed at exploring the dynamics of social media marketing and how to maximize your entire team’s involvement in it.