E-commerce sites are known to have a future increase in the revenues of any boat business. As a matter of fact, almost all craft merchants are known to allocate resources in ensuring their online presence yields profits to their business. It is important to pay attention to the technical aspects that ensure the site appeals to the client base and posting of relevant information. However, relying only on this will portray your boat site as weak in addressing the concerns of your prospects. You need to incorporate a “social feel” in the sales arena, and online reviews were meant for that.
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Topics:
Customer Satisfaction (CSI)
Marketing Tips & Tricks
One of the most efficient methods to market your dealership to new customers can be done by delighting your existing loyal customers. The goal is to turn your existing customers into brand evangelists. Having current customers spreading your brand and product through positive word-of-mouth interactions can go a long way for your dealership. The best method to achieve this goal is to follow a simple rule; under promise and over deliver. Go above and beyond your customer expectation.
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Topics:
Customer Retention
Customer Satisfaction (CSI)
Marketing Tips & Tricks