--- title: What is a CSI Campaign? Part 2 description: Customer Satisfaction Indexing is a great way to discover how your customers experience your dealership, and so much more. image: https://blog.mdsbrand.com/hubfs/headerimage-faces-long.png --- - - - - (855) 569-3991 [![MDS Brand](https://blog.mdsbrand.com/hs-fs/hubfs/MDSbrand-Logo-blackGradientColor_small.png?width=202&height=90&name=MDSbrand-Logo-blackGradientColor_small.png "MDS Brand")](http://mdsbrand.com) - [Home](https://mdsbrand.com/) - [Solutions](https://mdsbrand.com/solutions/) - [Website Design](https://mdsbrand.com/solutions/website-design/) - [CallersIQ](https://callersiq.com/) - [Call Campaigns](https://mdsbrand.com/solutions/call-campaigns/) - [Virtual BDC](https://mdsbrand.com/solutions/virtual-bdc-call-center) - [Live Chat](https://mdsbrand.com/solutions/live-chat) - [SEO & SEM](https://mdsbrand.com/solutions/seo-ppc) - [Reputation Management](https://mdsbrand.com/solutions/reputation-management/) - [Testimonials](https://mdsbrand.com/why-us/#testimonials) - [Contact Us](https://mdsbrand.com/contact/) - [Blog](https://blog.mdsbrand.com)  - - - - (855) 569-3991 [![Marine Dealer Solutions | Marketing Agency | Virtual Call Center | Social Media | SEO | SEM | Boat Show Promotions](https://blog.mdsbrand.com/hubfs/Marinedealersolutions_March_2016/images/mobile_logo.jpg)](http://www.marinedealersolutions.com) - [Home](https://mdsbrand.com/) - [Solutions](https://mdsbrand.com/solutions/) - [Website Design](https://mdsbrand.com/solutions/website-design/) - [CallersIQ](https://callersiq.com/) - [Call Campaigns](https://mdsbrand.com/solutions/call-campaigns/) - [Virtual BDC](https://mdsbrand.com/solutions/virtual-bdc-call-center) - [Live Chat](https://mdsbrand.com/solutions/live-chat) - [SEO & SEM](https://mdsbrand.com/solutions/seo-ppc) - [Reputation Management](https://mdsbrand.com/solutions/reputation-management/) - [Testimonials](https://mdsbrand.com/why-us/#testimonials) - [Contact Us](https://mdsbrand.com/contact/) - [Blog](https://blog.mdsbrand.com) search # MDS Brand Blog # What is a CSI Campaign? Part 2 Posted by [MDS Brand](https://blog.mdsbrand.com/author/mds-brand) - [Tweet](https://twitter.com/share) ![headerimage-faces-long](https://blog.mdsbrand.com/hs-fs/hubfs/headerimage-faces-long.png?width=600&name=headerimage-faces-long.png) As mentioned in the previous article, now is prime time to start the follow-up process with all of those leads and customers gained from boat shows and related efforts. The benefits of inquiring on your customers’ satisfaction with their interaction with your brand are clear. [Read What is a CSI Campaign? Part 1](https://blog.mdsbrand.com/what-is-a-csi-campaign) This is what makes it worthwhile. Consider the evaluation of hundreds or even thousands of them who have brought in a great deal of business during this past season of shows. It is not effective to predict the next season’s marketing, sales or customer service needs based only upon recently closed sales. positive customer relations and loyalty are another huge factor. If even a small percentage of those customers completed a purchase but were unhappy with your customer service or other issue in any way, then those comments can be put towards repairing the problem and preventing it in the future, in turn fostering positive marketing through word of mouth. With the lead generation campaigns set aside for a short time while business is booming, the [CSI campaign](https://blog.mdsbrand.com/what-is-a-csi-campaign) is your chance to progress into the customer follow-up phase of your year. [![Active Account Free Trial](https://hubspot-no-cache-na2-prod.s3.amazonaws.com/cta/default/2059505/d4dda123-da3f-45a5-b59b-1383e83526f9.png)](https://hubspot-cta-redirect-na2-prod.s3.amazonaws.com/cta/redirect/2059505/d4dda123-da3f-45a5-b59b-1383e83526f9) [![Download Free Call Script](https://hubspot-no-cache-na2-prod.s3.amazonaws.com/cta/default/2059505/bf189b3e-c155-4eea-a08b-08519c3703dd.png)](https://hubspot-cta-redirect-na2-prod.s3.amazonaws.com/cta/redirect/2059505/bf189b3e-c155-4eea-a08b-08519c3703dd) Topics: [Customer Satisfaction (CSI)](https://blog.mdsbrand.com/topic/customer-satisfaction-csi), [Marketing Tips & Tricks](https://blog.mdsbrand.com/topic/marketing-tips-tricks) ### Categories - [Marketing Tips & Tricks (143)](https://blog.mdsbrand.com/topic/marketing-tips-tricks) - [Search Engine Optimization (SEO) (45)](https://blog.mdsbrand.com/topic/search-engine-optimization-seo) - [Boat Dealerships (30)](https://blog.mdsbrand.com/topic/boat-dealerships) - [Customer Retention (30)](https://blog.mdsbrand.com/topic/customer-retention) - [Customer Satisfaction (CSI) (22)](https://blog.mdsbrand.com/topic/customer-satisfaction-csi) - [Lead Generation (19)](https://blog.mdsbrand.com/topic/lead-generation) - [Lead Response & Management (17)](https://blog.mdsbrand.com/topic/lead-response-management) - [Social Media Management (17)](https://blog.mdsbrand.com/topic/social-media-management) - [Live Chat (16)](https://blog.mdsbrand.com/topic/live-chat) - [Customer Care (15)](https://blog.mdsbrand.com/topic/customer-care) - [Call Campaigns (13)](https://blog.mdsbrand.com/topic/call-campaigns) - [Landing Pages & Microsites (12)](https://blog.mdsbrand.com/topic/landing-pages-microsites) - [Websites Optimization (11)](https://blog.mdsbrand.com/topic/websites-optimization) - [CRM (9)](https://blog.mdsbrand.com/topic/crm) - [Pay Per Click Advertising (PPC) (9)](https://blog.mdsbrand.com/topic/pay-per-click-advertising-ppc) - [Event Marketing (8)](https://blog.mdsbrand.com/topic/event-marketing) - [Blogging & Content Creation (6)](https://blog.mdsbrand.com/topic/blogging-content-creation) - [Workplace Productivity (5)](https://blog.mdsbrand.com/topic/workplace-productivity) - [Marketing Trends (4)](https://blog.mdsbrand.com/topic/marketing-trends) - [website design (4)](https://blog.mdsbrand.com/topic/website-design) - [Email Marketing (3)](https://blog.mdsbrand.com/topic/email-marketing) - [Re-Marketing Ads (3)](https://blog.mdsbrand.com/topic/re-marketing-ads) - [Craigslist Marketing (1)](https://blog.mdsbrand.com/topic/craigslist-marketing) - [Customer Journey (1)](https://blog.mdsbrand.com/topic/customer-journey) see all ### Recent Topics [© MDS Brand](https://mdsbrand.com) [| Boat Dealer Websites](https://mdsbrand.com/solutions/website-design) | [RV Dealer Websites](https://mdsbrand.com/solutions/website-design) | [CRM](https://callersiq.com) |  [Virtual Call Center](https://mdsbrand.com/solutions/virtual-bdc-call-center) | [SEO & PPC](https://mdsbrand.com/solutions/seo-ppc) |[Live Chat](https://mdsbrand.com/solutions/live-chat/)